Do you have a menu made of stars….or dogs? How do plowhorses or puzzles help improve your sales and boost your bottom line? If you’re  scratching your head trying to figure out what gibberish stars, dogs, plowhorses and puzzles mean-you just got a taste of menu engineering.  Menu engineering helps restaurant owners uncover the secrets hidden in their menu by figuring out what’s profitable, what’s not and what to  do about it!

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